Domain Name Portfolio Hygiene


Portfolio hygiene means annually reviewing the domain names you own and determining which ones to keep and which ones to sell or drop.

It's necessary to review your domain names yearly to maintain a healthy and profitable investment portfolio.

You only need to ask yourself three questions to maintain a healthy domain name portfolio:

1. How long have you owned the domain name?

2. How many unique visitors does the domain name receive per month?

3. How many offers have you received on the domain name?

DNAcademy students: jump to the 5 minute mark for the exceptions and tips: https://www.dnacademy.com/course/domain-name-portfolio-management

Setting-up Google Analytics on Efty:
https://www.dnacademy.com/efty-analytics

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